New book: "Bursts" - Can human behavior be predicted?

An interesting experiment is associated with the launch of the book: the whole text is available on the book site, just as it will appear in print. But each word is covered by a rectangle.

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Can human behavior be predicted? This is the theme of "Bursts", the new book by the network scientist Albert-L�szl� Barab�si (Northeastern University, Boston). Bursts

An interesting experiment is associated with the launch of the book: the whole text is available on the book site, www.brsts.com, just as it will appear in print.

But each word is covered by a rectangle. Each user can 'adopt' a word, and at that moment all words adopted by others will become visible to her. So once 84,000 individuals have each adopted a word, roughly the number of words in the book, the whole book will become visible to the adopters. But any user can unlock the whole book within days by guessing a sufficient number of covered words, as each successful guess offers additional points that helps the user reveal further content.

(Gregory PS: I joined this game and it is a fun way to read the book and guess the words)

A presentation by the author is posted on the Hufftington Post

Albert-L�szl� Barab�si.
Bursts - The Hidden Pattern Behind Everything We Do.
Dutton, 2010.
www.brsts.com