This 2-week program will cover web search; agent-based models for auction dynamics; computational finance and other math issues, and statistical issues including modeling and forecasting of trends; recommender systems; and modeling revenue streams.
SAMSI Program on Computational Advertising:
6-17 August 2012,
Research Triangle Park, NC, USA
In cooperation with the Society for Industrial and Applied Mathematics (SIAM)
www.samsi.info/programs/CA12
Program Organizers: Deepak Agarwal (Yahoo!)
and Diane Lambert (Google)
Local Organizer: David Banks (Duke University)
SAMSI Liaison: Ilse Ipsen (NC State University)
This 2-week program will cover mathematical issues (including web search; massive, high-speed linear programming; better agent-based models for auction dynamics; and the computational finance behind dynamic management of the sales portfolio), as well as statistical issues (including modeling and forecasting of trends among users;prediction methodology for recommender systems; and modeling revenue streams).
For more information, please contact:
comp-ad@samsi.info
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