Webinar: Data Mining: Failure to Launch [July 17]

Tuesday July 17, 2012
11AM Eastern / 8AM Pacific 
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1 Hour Live, Interactive Event
http://the-modeling-agency.com/data-mining-webinar

WHAT'S COVERED
The vast majority of BI professionals are excited about the prospects of data mining, but are fully mystified about where to begin or even how to prepare. Of those who did initiate a modeling initiative, a recent data mining industry survey of predictive modeling practitioners reports that 51% of data mining projects either never left the ground, did not realize value or the ultimate results were not measurable.

In most cases, those who attempted an implementation ended up building excellent predictive models that answer the wrong questions. This is precisely like placing a perfectly good rocket upside down on the launch pad.

So, how does one approach an intangible, cryptic and seemingly immeasurable technology? Beyond the inherent up-front risks of engaging in what is essentially a discovery process, just identifying a starting point can be intimidating and mystifying.

Attend this free webinar to learn how to get started with data mining and overcome both strategic and tactical limitations that cause data mining projects to fall short of their potential.

WHAT'S DELIVERED
This webinar is intended for stakeholders, functional managers and business practitioners in business, industry, government and academia, who have made substantial investments in data collection, storage, retrieval, visualization and basic analysis but may not have the technical or strategic experience necessary to chart an effective roadmap to uncover the valuable predictive insights hidden within their existing data. No prior knowledge is required. Participants will learn:

• How and where to get started
• Why failure to implement is so common, and why pitfalls are so avoidable
• Case studies that reveal the rewards of proper design and implementation
• Why establishing an internal predictive modeling practice is within your reach
• Tips, tricks and techniques for data preparation and method selection
• Live participant polls and an interactive guru session with the expert
• Resources and direction on how to move forward with confidence
• And more...

VIEW ADDITIONAL DATES AND REGISTER AT
http://the-modeling-agency.com/data-mining-webinar

PREDICTIVE ANALYTICS & DATA MINING TRAINING
If you want to learn what really works in predictive modeling and why you should insist on 1000% ROI from your data mining initiatives, dive straight into The Modeling Agency's Predictive Analytics & Data Mining course series.

>> Right this way << for full course details and special incentives for KDnuggets subscribers.
www.the-modeling-agency.com/kdspecial