Join the growing crowd at Predictive Analytics World (May 14-18 in San Francisco) to take advantage of the potential of predictive analytics. You will grasp it, own it, and put it to use by learning from the best and the brightest.
Keynote Speakers Line-Ups
|The Right Analytics for the Job: Tips and Tricks for Success
Anne G. Robinson is the Executive Director of Global Supply Chain Strategy, Analytics and Systems, at Verizon. She is responsible for the overarching strategic vision across Verizon's end-to-end supply chain which includes the wireless consumer supply chain, network supply chain, video and internet supply chain as well as global sourcing and procurement. Additionally, her team drives excellence through world class data-analytics, process innovation, and employee empowerment to achieve a holistic, collaborative and customer centric supply chain organization, that results in improved product life cycle management, working capital optimization, and shareholder value.
Anne’s opening keynote is The Right Analytics for the Job: Tips and Tricks for Success. Despite speculation that the need for analytics would begin to level-off, evidence suggests it continues to be at an all-time high. Trends show the establishment of more and more in-house analytics teams, allowing the luxury of predictive and prescriptive analytics to be applied across all levels of an organization. However, many factors should be considered when evaluating an analytics undertaking, such as complexity of the problem, precision necessary in the solution, and timeliness required for the response. With so many variables, how do you choose the right analytics tool for the job? What else is required for an analytics effort to be successful? Leveraging a dynamic analytical approach will achieve the greatest value for your business.
|Fraud Screening for 2/3rds of All Card Transactions:
A Consortium and Its Data
Scott Zoldi, Chief Analytics Officer at FICO® presents Fraud Screening for 2/3rds of All Card Transactions: A Consortium and Its Data. FICO scores 65% of all the world's payment card transactions for fraud. It accomplishes this by maintaining a payment card transaction consortium utilized in the production of the Falcon platform, which monitors a majority of the world's payment cards. Maintaining this data consortium poses challenges given the large number of financial services contributors. FICO utilizes analytics ranging from automated statistical testing, massive model robustness tests, outlier analytics, and auto-encoder technologies focused on ensuring data quality and integrity. Learn how FICO tackles the consortium with advanced analytics to monitor new trends in the global payment card space and ferrets out new transaction patterns used to protect your payment card.
|The Centrality of a Detailed Understanding of your Audience
Haile Owusu is Chief Data Scientist at Mashable where his main responsibility is the development and refinement of the company's proprietary Velocity technology, which predicts and tracks the viral life-cycle of digital media content. Haile specializes in statistical learning as applied to predictive analytics and has a background in theoretical physics.
Haile presents The Centrality of a Detailed Understanding of your Audience, sharing how an understanding of one's audience is the key to delivering optimal content for media organizations. The path to this understanding often runs through logged behavioral data, but can we leverage methods from the world of polling to generate additional insights?
|Special Plenary Session
Bleeding Edge Advanced Methods.
John Elder leads America's most widely experienced Data Science consultancy solving problems in investments, business, and science by analyzing data in tables, text, and links. Dr. Elder co-authored 3 books (on data mining, ensembles, and text mining), two of which won "book of the year" awards in Mathematics or Computer Science. Dr. Elder was honored to be named by President Bush to serve 5 years on a panel to guide technology for national security. John covers the latest and greatest in predictive modeling methods in his session, Bleeding Edge Advanced Methods.
Take Advantage of Early Bird Registration
Witness these fascinating keynote presentations and the full agenda of sessions of packed information at PAW Business San Francisco by signing up today. Early bird prices available until March 17th. Keep up to $400 when you register now.