KDnuggets Home » News » 2017 » Jun » Meetings » Sentiment, Emotional and Behavioral Analytics AND AI in Marketing Symposium, San Francisco, July 17-19 ( 17:n23 )

Sentiment, Emotional and Behavioral Analytics AND AI in Marketing Symposium, San Francisco, July 17-19


Learn from early-adopting marketing practitioners, AI technology developers, and industry analysts with their fingers on the pulse of this developing technology. Save with code KDN15.



We've brought together two events that, combined, provide a much-needed in-depth exploration of two of the hottest martech trends today: Artificial intelligence in marketing and advanced analytics of customer sentiments, emotions and behaviors. That's three days of learning from seasoned practitioners and industry innovators in a unique combination you can't find elsewhere. Don't risk being left behind as marketing technology and analytic capabilities zoom ahead!

Register now and save 15% with code KDN15Insightx Sentiment Ai Sf 2017

At the Sentiment, Emotional and Behavioral Analytics Event:


You'll hear about innovative topics, including:
  • The very latest in measures of sentiments and emotions-and how to apply them
  • Innovations in social media analytics for deciphering customer intent and preference
  • Developments in psychophysiology and analysis of emotion: leveraging the feelings that make people buy
  • Extracting customer insights from product reviews
  • Identifying customer sentiment in chatbot interactions
You'll hear directly from brand practitioners, including:
  • James Newswanger, Ph.D, IBM
  • Kesha Patel, The Clorox Company
  • Paul Her-Strum, MGM Resorts International
  • Brian Johnson, Pinterest
  • RamkumarRavichandran, Visa
  • Harsh Gupta, Walmart Global eCommerce
  • Jonathan Schwedel, Verizon

At the AI in Marketing Event:


You'll hear about innovative topics, including:
  • Defining artificial intelligence, machine learning, and deep learning, what their limitations are, how they're being applied to enhance marketing efforts, and where it's all headed
  • Which business problems are best solved by AI and which are oversold
  • Building deeper customer relationships through more complete customer profiles powered by AI
  • Identifying content gaps, measuring the content's quality, and prioritizing the approach to completing the customer journey-all with machine learning
  • Developing a more personalized approach by delivering the right message at the right time to the right person with natural language generation and predictive analytics
You'll hear from early-adopting marketing practitioners, AI technology developers, and industry analysts with their fingers on the pulse of this developing technology!

Register and save 15% with code KDN15!