Sr. Analyst/Statistician, Traffic Analytics

Company: Amazon.com
Location: Seattle, WA
Web: www.amazon.com

The Traffic Analytics team is recruiting for a senior analyst/statistician. This business critical role will provide advanced analytics supporting email marketing throughout Amazon. Email is a commonly used Traffic channel at Amazon with a diverse set of clients. Therefore, you will work directly with business teams to enable better targeting; better measurement of email performance; building customer segments; determining long-term value of email customers; and building metrics to measure email relevance. You will also work with the automated email team to better optimize automated email performance and develop new automated emails. You will also work with our email platform team to optimize email sending priority and send frequency. You will provide ananlytical email support worldwide.

A successful candidate will be familiar and comfortable with advanced statistical techniques including experimental design, have experience developing customer targeting models, and the ability to measure the effectiveness of email marketing programs. The candidate should have proven experience working with business and software development teams implementing statistical solutions to complex problems. The candidate must be able to roll up their sleeves and work directly with the data. The candidate will be a confident communicator who is able to clearly document and explain complex analytical approaches and results.

Key Responsibilities

• Provide data-driven measures of email relevance to email business
• Work with email platform team incorporating relevance, lifetime value, and alternate measures of success into email prioritization tool
• Conduct and analyze large-scale multivariable experiments to optimize email send frequency and sending priority
• Provide data-driven customer targeting for email teams
• Provide measurement and reporting on email marketing effectiveness
• Be a strong advocate for the use of analytics in email marketing
• Be able to communicate complex analytical results, both written and verbally, in clear and easy-to-understand way
• Provide input on suggested business actions based on analytical findings

• 5+ years statistical modeling, machine learning, technical consulting, or related experience.
• Experience developing customer targeting models
• Experience in experimental design and multivariate testing
• Demonstrated understanding of database marketing, interactive business and financial principles
• Experienced SQL and SAS programmer - Required. Must also be extremely familiar with Excel

Advanced degree in Marketing/Math/Statistics/Economics preferred. In lieu of education we will consider lots of practical experience providing email analytical support at a large organization.

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