designing, developing and delivering analytics-based solutions to pharmaceutical and healthcare clients within this fast growing consumer healthcare, RM and digital agency.
Company: The CementBloc
Location: New York, NY
Web: www.thebloc.com
The CementBloc is seeking an Associate Director of Analytics and Operations. The position reports to the SVP, Group Director, of Analytics and Operations in this fast growing consumer healthcare, RM and digital agency. Responsibilities include designing, developing and delivering analytics-based solutions to pharmaceutical and healthcare clients.
Primary Duties and Responsibilities of the Associate Director:
- Serve as the day to day analytical primary contact for one or more pharmaceutical / healthcare clients.
- Assess client's business needs, data quality and information resources to determine which analytics-based solutions can be most applicable.
- Develop and deliver of analytical program solutions for clients to measure success, improve decision making, and assess ROI of marketing programs
- Design and generate forecasts, benchmark reports and dashboards that provide insight to the performance of clients' marketing programs, including the development of key business metrics as appropriate
- Develop and present statistical and data mining models that explain the performance of multi-faceted marketing programs and help forecast future outcomes.
Minimum Qualifications
- 5 to 7 years of commercial experience in the pharmaceutical industry; advertising agency experience a plus
- Master's Degree or Ph.D. in statistics, economics, computer science, or a related quantitative discipline
- Strong analytical skills with solid foundation in statistical techniques. (e.g. MANOVA, multiple regression analysis, logistic regression analysis, correspondence analysis, conjoint analysis, cluster analysis, factor analysis and CHAID
- Experience developing and delivering analytics-based solutions such as multivariate regression, segmentation, decision trees, data mining, scenario planning tools, forecasting, web analytics, performance tracking dashboards, and optimization
- Hand-on comfort with analysis and visualization software including Spotfire, SAS, SQL, SPSS, and MS Access.
- Hands on experience with web based analytical tools such as Ominiture, Google Analytics, Hitbox, WebTrends or equivalent
- Regular experience creating and delivering persuasive presentations directly to clients
- Excellent project management skills, and ability to oversee a range of vendor partners
- Proven ability to communicate complex, technical concepts to clients and agency team
- Direct/Relationship Marketing experience; media analysis experience is preferable
- Possession of excellent written, oral communication and presentation skills
- Comfort with an entrepreneurial, high energy, growth environment.
The CementBloc is a leading healthcare advertising agency located in New York City with extensive expertise in all aspects of creative, digital, managed markets, global markets, analytics and operations, branding, CRM/PRM, and medical communications. Our core belief is that companies, agencies, people, and brands can thrive best when freed from traditional restraints. It is through living by this belief that we have defined a new way of working -- as an agency without walls that builds brands without walls.
A career at The CementBloc is the perfect opportunity for someone looking to be part of a fast-paced, innovative, and growing agency. We are always are looking for enthusiastic and talented individuals to join our team.
_Contact_:
All qualified applicants must send their cover letter, resume and salary history to
resumes@thebloc.com .
Check out our website at www.thebloc.com
No Recruiters please
No phone calls please
The cementbloc is an Equal Opportunity Employer.
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