Director, Account Analytics

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At Dotomi, we are inventing a future of advertising that consumers love because it is personal and relevant. It is a future shaped by bringing together the country's best technologists and innovative advertising and marketing minds. We take pride in blending technology art and massive data to make a big impact with millions of consumers on a deeply personal level.

Our depth of experience creating large scale one to one advertising messages for some of the biggest brand names positions us as a leader in the online marketing sector. These well known marketers are moving their advertising dollars to Dotomi because we are proven to drive big results- and that is creating rapid growth. If you are looking for a unique, fun and fast paced environment with the opportunity to grow in a creative and dynamic business, then this is the place for you.

Job Description: We are looking for a highly motivated, detail oriented professional to support the needs of IT and development Team at Dotomi. A strong candidate for this position will possess the following qualifications:

• Masters degree in economics, statistics, operations research or related discipline
• SQL programming experience
• Experience with media effectiveness modeling and panel analytics
• Experience with direct marketing analytics and modeling
• 7-10 years of relevant industry experience

• Knowledge of online advertising delivery systems and online advertising methods, including remarketing and behavioral targeting
• Ability to process large datasets, including, advertising impression data, site visitation, and online ecommerce databases
• Demonstrated proficiency and comfort with the range of deal structures used in buying and selling online media
• Possess strong leadership and communication skills including the ability to publicly present ideas, foster dialogue among internal groups, and foster growth within the organization

• Work within a team of analytics professionals which provide actionable insight to Dotomi marketers in the optimization and analytics of campaign success and the development of ROI metrics
• Work with marketers to develop and plan campaigns that meet their marketing and ROI objectives
• Lead efforts in online attribution and mix modeling analytics
• Develop and implement strategies and tactics across the range of deal structures used in buying and selling online media
• Work closely with Campaign Management/Delivery and Analytics staff to evaluate and improve account ROI, systems, and reporting capabilities
• Work closely with media planners and develop projection methods

Dotomi offers competitive compensation plans that are commensurate with experience. Our benefits include company medical, dental, vision, life insurance, short-term and long-term disability, (FSA) flexible spending account and 401(k) plan.

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