KDnuggets : News : 2009 : n01 : item23 < PREVIOUS | NEXT >

Briefs

With SAS(r) predictive analytics, Group RCI offers best vacations to millions

RCI uses SAS to forecast demand, predict time-share values

CARY, NC (December 19, 2008) - Group RCI, a global leader in leisure real estate, is bucking economic trends and retaining members using predictive analytics from SAS, the leader in business analytics. Serving millions of vacationers yearly, RCI measures return on investment by network growth, based on matching supply with demand. With SAS predictive analytics - SAS Enterprise Miner(tm) and SAS Forecast Server - RCI can better satisfy customers.

RCI Global Vacation Network's members own time shares they want to swap or luxury properties they want to lease. SAS enables RCI to estimate the value of swaps and rentals and forecast demand. RCI can distribute inventory more effectively, increasing member satisfaction and revenue. RCI also uses SAS to identify cross-sell and up-sell opportunities and to create targeted mailing lists.

For additional information, visit www.grouprci.com or the media center of www.wyndhamworldwide.com.

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KDnuggets : News : 2009 : n01 : item23 < PREVIOUS | NEXT >

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