Are you using your customer data to its full advantage? Chances are the answer is no.
Customer Analytics from Wharton Executive Education gives you a deeper, actionable understanding of your data by delving into specific collection methodologies and patterns for predictive behavior, empowering you to make impactful decisions that drive success throughout your company.
Fueled with the world-renowned research and thought leadership of the Wharton Customer Analytics Initiative (WCAI), this powerful program will help you:
- Strengthen your strategic decision making through a deeper understanding of your customer data
- Utilize the latest modeling tools to predict future end-user behavior
- Apply real-world customer analytics initiatives currently used by top firms
- Develop data-driven recommendations to move your organization forward
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