Become the new generation of marketing technologists

The MSc in Digital Marketing & Data Science at EM Lyon is a 18-month program designed to grow a new generation of leading marketing specialists – apply to current session by June 3, 2019.

Discover the MSc in Digital Marketing & Data Science

Become the new generation of marketing technologists

The MSc in Digital Marketing & Data Science is a 18-month program designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies to develop business.

Thanks to this program, you will :
- benefit from a unique pedagogy combining an academic background in business studies, marketing, data analysis and strategy with a specific digital knowledge in online video, mobile, viral, social media, and data driven marketing
- study in Paris with a learning trip to Boston or San Francisco and spend one semester in Shanghai
- obtain a degree certified by the prestigious Conférence des Grandes Ecoles MSc in label for a new innovative program.

Visit the program website

You believe this program suits you career ambitions?

Do you want to become part of the new generation of leading marketing technologists?

Then don't miss the chance to integrate this unique academic experience and apply to the current application session by Monday, June 3, 2019.

Should your application be complete, you will receive the admission board’s final decision within 15 working days.

NB: selection sessions for the 2019 intake run until July 2019.

Apply now

Still wondering if the MSc in Digital Marketing & Data Science is for you?

Meet us on campus

The Campus Day is a unique opportunity to meet our representatives and get more information about emlyon business school's programs.
A typical Campus Day includes time to speak with admission staff, program advisors and directors.

When: Saturday, May 11, 2019
From 10:00AM to 1:00PM (French local time)
Where: emlyon business school Paris campus

Meet us online

Did you miss our last Facebook Q&A sessions? Wanted to ask your questions but couldn't make it?

Feel free to join the dedicated group, scroll through the questions and have a look at what was discussed with program directors Clément Levallois and Margherita Pagani, our "embassador" students and program advisor Thomas Cappelli.

Join the Q&A here

Why should you study a Master in Digital Marketing & Data Science?

As the MSc in Digital Marketing & Data Science is now well into its second semester, we sat with program co-director and Digital Marketing professor Margherita Pagani to take the time to discuss why this program is really one a kind.
At a time when it is a real challenge for recruiters to find young talents with a “dual competency”, capable of bringing a real added value to industries facing a deep digital transformation, we asked her to reflect on what makes this program so special.

Read the full article here