- Quantcast: Modeling Scientist, Brand and Inventory Quality - May 5, 2015.
Focus on creatively tackling most complex quantitative modeling problems and advancing the company core statistical inference and algorithmic technology for audience targeting.
Audience targeting, CA, Quantcast, San Francisco, Scientist
- Interview: Daqing Zhao, Macys.com on Advanced Analytics for Marketing in the Big Data era - Dec 10, 2014.
We discuss Analytics at Macys.com, comparison of advanced analytics with traditional BI, building data models for scalability, problem of data models becoming quickly obsolete and challenges in customer targeting.
Advanced Analytics, Audience targeting, BI, Challenges, Customer Analytics, Daqing Zhao, Data Models, Interview, Macy's
- Quantcast: Modeling Scientist - Feb 17, 2014.
Creatively tackle Quantcast most complex quantitative modeling problems and advance the company core statistical inference and algorithmic technology for audience targeting.
Advertising, Audience targeting, Quantcast