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QUADSTONE INTRODUCES CUSTOMERCONVERSION;
FIRST WEB ANALYSIS SOLUTION DESIGNED TO HELP E-BUSINESSES TURN WEB SITE
VISITORS INTO BUYING CUSTOMERS

Nation's leading online pharmacy uses CustomerConversion to conduct
in-depth analysis of online customer behavior

Boston, Mass. - Quadstone, the leading developer of intelligent customer
behavior modeling software for internet and traditional businesses, today
announced CustomerConversionTM, the first comprehensive software solution
that enables e-businesses to understand and predict online customer buying
behavior and drive customer profitability.  Quadstone's CustomerConversion
product analyzes web and other data from a customer behavior standpoint - as
opposed to merely generating static web traffic reports.

Unlike alternative solutions that merely report on how many page view hits
have been logged, Quadstone allows companies to delve, using sophisticated
interactive graphics, into why customers are behaving in a certain manner.
Studying customer profiles in terms of behavior, value, profitability and
preferences leads Quadstone's customers to drive their businesses and
implement effective marketing approaches.

Full details on CustomerConversion can be found at
www.CustomerConversion.com. Key benefits are:

* Turns click-streams into key behavior indicators (KBIs) for each
  individual customer

* Offers interactive customer and web-site visualization

* Predicts and models most valuable customers (MVCs)

* Enables flexible, scalable and real-time deployment

About Quadstone: see www.quadstone.com

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