Software

PredictionWorks Inc. launches v3.0 of its Induction Engine data mining system

SEATTLE, WA, (Jan. 21, 2002) - PredictionWorks proudly announces its launch of v3.0 of the Induction Engine. Induction Engine is a powerful data mining tool that automatically delivers a predictive models within a hard time-constraint. The engine tests all algorithms supported in the PMML standard in order to deliver an accurate and portable model. Induction Engine removes the manual involvement of model generation by automating each tedious task. The created models can then be directly ported into SAS� or other similar tools. Likewise, existing SAS� models can be quickly evaluated and tested against other algorithms in the Induction Engine to find faster or more accurate approaches. This solution simplifies data mining, which makes it more accessible to the general public. Users of PredictionWorks Induction Engine simply need to upload a Train and a Test file and the Engine systematically tests varying algorithms, sample sizes, and variations. Results are determined and returned to the user.

PredictionWorks algorithms include:

1. Decision Tree (C4.5, Entropy, Gini)
2. Logistic Regression
3. k-Nearest Neighbor
4. Multiple Regression
5. Na�ve Bayes
6. And other PredictionWorks proprietary algorithms.

PredictionWorks' proprietary Cost-Benefit Matrix allows businesses to determine ROI through estimated savings on each campaign that they create. By entering the value of each predicted and actual response, users can determine the expected profit levels from each segment of their customer population. This unique feature integrates the needs of marketers with data mining and optimizes on campaign profitability. This translates to the ability to predict and avoid potential pitfalls as well as build a solid understanding of how campaigns will perform in the future.

PredictionWorks' fully interactive Decision Tree Visualization product allows clients to graphically understand its customer segments. Once this is complete, users can quickly integrate Decision Tree models into email, direct mail or website content campaigns.

PredictionWorks is offering free limited use trials of the Induction Engine (http://www.predictionworks.com/redirect/0201KDN.html) to the data mining community. To access the full features and have unrestricted access to the Induction Engine, users will need to register and set up an account.

About PredictionWorks

PredictionWorks Professional Services offers customized Customer Loyalty Solutions. http://www.predictionworks.com/solutions/

Companies interested in PredictionWorks Services, ROI Analysis, or product demonstrations should call 1-888-872-9566 or email: info@predictionworks.com