KDnuggets : News : 2002 : n13 : item18    (previous | next)

Briefs

Sand Technology offer advanced analytics solutions based on

San Francisco, June 24, 2002. - KXEN, the global analytic software company, today announced a worldwide partnership agreement with Sand Technology (Nasdaq: SNDT), an end-to-end solutions provider for analytic environments. The alliance will enable Sand Technology (Sand) to offer a comprehensive advanced analytics solution based on KXEN's predictive modeling technology.

"KXEN is complementary to Sand and gives additional functionalities to the early adopters of CRM. Our customers will be able to improve their ROI on marketing campaigns, enhance their service and create revenue opportunities," said Duncan Painter, president EMEA, Sand Technology.

Sand's data management solution with analytical functionality allows companies to cope with 'data overload' by giving rapid access to the exact information required to make informed business decisions. Through the partnership with KXEN, Sand is able to offer a faster and superior analysis service by implementing KXEN Analytics as part of its solution set. Business users will be able to incorporate predictive modeling, churn analysis, target marketing and propensity scoring into their overall customer insight driven marketing and CRM strategies.

For additional information, see www.kxen.com


KDnuggets : News : 2002 : n13 : item18    (previous | next)

Copyright © 2002 KDnuggets.   Subscribe to KDnuggets News!