Briefs

Latest version of award-winning software helps business decision makers and their analytical teams work more closely and productively

BOSTON, Mass. � June 9, 2004 � Quadstone, the leading provider of customer analysis software for agile business, today announced the launch of the Quadstone System Version 5.0, the next generation of its award-winning customer management software. Version 5.0 uniquely enables a collaborative approach to customer analytics, helping business decision makers and their analytical teams to work more closely and productively.

The Goal: Customer Value and Retention

Quadstone's diagnostic analytics software enables marketers to better identify sales and retention opportunities by providing them with a more comprehensive understanding of their customers. Version 5.0 facilitates improved customer retention through the analysis of the underlying drivers of customer behavior � most companies can now predict which of their customers is likely to leave, but few are clear why they are leaving or how to stop them.

The Results: Greater Productivity and Business Objectives Met Sooner Quadstone Version 5.0 increases analyst productivity with new capabilities for data preparation and profiling, Microsoft Office integration and drag-and-drop connections to SAS and SPSS data. Version 5.0 is also the first to share analytical results with business managers via email or internal portals.

"The Quadstone System has gained a reputation for being the premier analytics product for results visualization and predictive modeling," said Rob Bruce, Vice President, Quadstone. "Version 5 offers a new approach � analysts working interactively and collaboratively with business managers � as well as a leap forward in productivity. Quadstone is the only product that enables analytical diagnosis: Why exactly are a bank's customers dissatisfied? Why exactly are a mobile operators subscribers leaving?"

For more information, visit www.quadstone.com.