Briefs

Stamford, CT - May 24, 2006 -Anderson Analytics, a full service market research consultancy, today unveiled AA-Projective and AA-Assurance, as well as an updated www.AndersonAnalytics.com, to emphasize its focus on helping clients gain an information advantage over their competition.

AA-Projective is a revolutionary new research tool that combines psychoanalytic projective techniques from the social sciences with Anderson Analytics' state of the art text mining techniques. The new tool allows clients to dig deep into the subconscious motives of customers.

AA-Projective is one example of combining the fairly new discipline of text mining, with an insightful psychoanalytic technique, which until now could only be used among small groups. The result is a technique which is not only extremely insightful but is also, for the first time, statistically valid.

A white paper is available at: www.andersonanalytics.com/reports/AATAT.pdf

For more information, visit www.AndersonAnalytics.com.