Briefs

ClickZ News, By Marty Orgel | August 22, 2006

J.L. Halsey Corporation, a marketing services holding company best known for its e-mail brands, opened its checkbook once again to acquire two companies in order to augment its offerings beyond e-mail. The firm is also hoping to strengthen its ability to serve mid-market clients through the deals.

In an agreement that closed quietly Friday and was made public Monday, Halsey paid $7.7 million dollars in cash and $2.9 million dollars of its common stock, to buy CA-based Web analytics firm ClickTracks.

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