Briefs

NewswireToday - /newswire/ - Tampa, FL, United States, 04/21/2008 - A Digital Dealer 2008 conference sponsor: Intelligent Marketing Systems provides Intelligent customer data mining for automotive dealerships, enabling instant in depth knowledge of high value customers.

Intelligent Marketing Systems, LLC, specializes in providing automobile dealerships with the technology necessary to optimize the existing data in their Dealer Management Systems and extract customers that are in an excellent position to purchase a new vehicle. Intelligent Marketing Systems revolutionary service, the Deal Activator(tm) works to increase customer interaction by providing in-depth intelligence for dealer sales staff specific to a customer’s purchase options. Dealers gain instant visibility as to customer’s equity position based upon targeted inventory and are able to intelligently communicate with engaged interested customers.

"Dealerships are frustrated at the prospect of having to search in multiple locations for actionable information about their own customers that in reality they have no way of locating" says Michael Villa, President and CEO at Intelligent Marketing Systems. "The fact is - until now - there has been no easy way for dealers to truly understand their customers in a timely fashion." "Our primary goal when creating our service was to enable dealers to engage their high value customers in real-time. To help meet this goal, we employed some of the top programmers and DMS experts in the country to develop a solution for dealerships that shows quantifiable results. Our customers agree that the Deal Activator(tm) addresses a real need that, until now, has been absent. "

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