Webcasts

How to get predictive modeling off the ground and into orbit

Thursday, January 15, 2009
4PM Eastern / 1PM Pacific, 1 Hour
http://www.the-modeling-agency.com/webinar/

WHAT'S COVERED
The vast majority of BI professionals are excited about the prospects of data mining, but are fully mystified about where to begin or even how to prepare. Of those who did initiate a modeling initiative, a recent data mining industry survey of predictive modeling practitioners reports that 51% of data mining projects either never left the ground, did not realize value or the ultimate results were not measurable.

In most cases, those who attempted an implementation ended up building excellent predictive models that answer the wrong questions. This is precisely like placing a perfectly good rocket upside down on the launch pad.

So, how does one approach an intangible, cryptic and seemingly immeasurable technology? Beyond the inherent up-front risks of engaging in what is essentially a discovery process, just identifying a starting point can be intimidating and mystifying.

Register at

http://www.the-modeling-agency.com/webinar/