Meetings

Predictive Analytics World - Oct 20-21 in Washington, DC - has clearly addressed the requirements of its two key audiences with dedicated tracks. Now business managers looking for insight into how predictive analytics can drive organizational objectives, and practitioners seeking new and improved ways of delivering results have an easily navigable program catering to their needs. Here is an agenda outline.

Following is an overview of program highlights (and at bottom details on the San Francisco 2010 call for speakers):

Predictive Analytics World

Dates: October 20-21, 2009
Location: Washington, DC

Predictive Analytics World (pawcon.com) is the business-focused event for predictive analytics professionals, managers and commercial practitioners, covering today's commercial deployment of predictive analytics, across industries and across software vendors. The conference delivers case studies, expertise and resources to achieve two objectives:

 1) Bigger wins: Strengthen the business impact delivered by predictive analytics
 2) Broader capabilities: Establish new opportunities with predictive analytics

The Top Experts

PAW's October 2009 program is packed with the top predictive analytics experts, practitioners, authors and business thought leaders, including keynote speakers Stephen Baker (author of The Numerati and Senior writer at BusinessWeek), Usama Fayyad, Ph.D. (CEO, Open Insights and formerly Yahoo!'s Chief Data Officer and Executive Vice President), and Program Chair Eric Siegel, Ph.D. (President of Prediction Impact and former Columbia University professor).

Case Studies: How the Leading Enterprises Do It

Predictive Analytics World focuses on concrete examples of deployed predictive analytics. Hear from the horse's mouth precisely how Fortune 500 analytics competitors and other top practitioners deploy predictive modeling, and what kind of business impact it delivers.

And the leading enterprises have responded, signing up to tell their stories. PAW-09 will have 25 sessions across two tracks, so you can witness how predictive analytics is applied at Aflac, Amway, The Coca-Cola Company, Citizens Bank, Financial Times, Hewlett-Packard, IRS, National Center for Dropout Prevention, The National Rifle Association, The New York Times, Optus (Australian telecom), PREMIER Bankcard, Reed Elsevier, Sprint-Nextel, Sunrise Communications (Switzerland), Target, US Bank, U.S. Department of Defense, Zurich -- plus special examples from Anheuser-Busch, Disney, HSBC, Pfizer, Social Security Administration, WestWind Foundation and others.

Workshops

Three pre- and post-event workshops complement the core conference program:
"The Best and the Worst of Predictive Analytics: Predictive Modeling Methods and Common Data Mining Mistakes"
Instructor: John F. Elder, Ph.D., CEO and Founder, Elder Research, Inc.
www.predictiveanalyticsworld.com/dc/2009/predictive_modeling_methods.php

"Hands-On Predictive Analytics"
Instructor: Dean Abbott, President, Abbott Analytics
www.predictiveanalyticsworld.com/dc/2009/handson_predictive_analytics.php

"Putting Predictive Analytics to Work"
Instructor: James Taylor, CEO, Decision Management Solutions
www.predictiveanalyticsworld.com/dc/2009/predictive_analytics_work.php

Tell-All Blog Interview

Read the interview in which conference chair Eric Siegel answers:

• What do attendees gain at PAW?
• How does PAW balance the interests of competing software vendors?
• Why did you stop doing academic research, and how does commercial application compare?

Cross-Industry Applications

Predictive Analytics World is the only conference of its kind, delivering vendor-neutral sessions across verticals such as banking, financial services, e-commerce, education, government, healthcare, high technology, insurance, non-profits, publishing, retail and telecommunications.

And PAW covers the gamut of commercial applications of predictive analytics, including response modeling, customer retention with churn modeling, product recommendations, fraud detection, online marketing optimization, behavior-based advertising, insurance pricing, sales forecasting, text mining and credit scoring.

Why bring together such a wide range of endeavors? No matter how you use predictive analytics, the story is the same: Predictively scoring customers optimizes business performance. Predictive analytics initiatives across industries leverage the same core predictive modeling technology, share similar project overhead and data requirements, and face common process challenges and analytical hurdles.

Rave Reviews

February's inaugural Predictive Analytics World was an acclaimed success, with over 200 attendees from 13 countries witnessing case studies from over 20 named companies that represent 11 industries. Excitement and buzz ran high as participants learned how to improve efficiency and optimize across more than 10 business applications of predictive analytics.

"Predictive Analytics World was probably the best analytics conference I have attended, from a knowledge point of view, in a long time...[and] turned into my new must-go-to conference."

Dennis R. Mortensen Director of Data Insights Yahoo!

Read more: Articles and blog entries about February's PAW can be found in the Pressroom

People Who Need People

Vendors

• Meet the vendors and learn about their solutions, software and services
• Discover the best predictive analytics vendors available to serve your needs
• Learn what they do and see how they compare

Colleagues

• Mingle, network and hang out with your best and brightest colleagues
• Exchange experiences over lunch, coffee breaks and the conference reception, connecting with those professionals who face the same challenges as you.

Get Started

If you're new to predictive analytics, kicking off a new initiative, or exploring new ways to position it at your organization, there's no better place to get your bearings than Predictive Analytics World. See what other companies are doing, witness vendor demos, participate in discussions with the experts, network with your colleagues and weigh your options!

Although the next Predictive Analytics World is October 20-21, 2009, in Washington DC, it's also time to plan the program for the one thereafter, PAW February 16-17, 2010 in downtown San Francisco, CA at the Palace Hotel. For more information, see the PAW call-for-speakers.

For more information, see:
www.predictiveanalyticsworld.com/register.php

What is predictive analytics? See the Predictive Analytics Guide:
www.predictiveanalyticsworld.com/predictive_analytics.php

If you'd like our informative event updates, sign up at:
www.predictiveanalyticsworld.com/notifications.php

To sign up for the PAW group on LinkedIn, see:
www.linkedin.com/e/gis/1005097

For inquiries, e-mail registration@predictiveanalyticsworld.com or call (866) 223-2579.