KDnuggets : Newsletter : 1999 Issues : 99:21 Contents :

KDnuggets 99:21, item 13, Tools/Services:

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Date: Sun, 10 Oct 1999 23:23:59 -0000
From: Sergei Ananyan s.ananyan@megaputer.com
Subject: PolyAnalyst 4.0 - Final beta-testing program for leading data mining system

FOR IMMEDIATE RELEASE
October 11, 1999
Megaputer Intelligence
www.megaputer.com

Megaputer announces the final beta-testing program for PolyAnalyst 4.0, the
newest version of the leading data mining solution. The rules for
participation in the program, available bonus points and discounts, and the
corresponding system requirements are described at the Megaputer web site.
Users can participate in the beta-testing program until the official release
of PolyAnalyst 4.0 on November 20th, 1999. Interested parties are invited to
download and try hands-on an evaluation copy of PolyAnalyst 4.0 from
www.megaputer.com/webshop.html

Version 4.0 represents a major upgrade of the system, positioning
PolyAnalyst as the most comprehensive and versatile suite of data mining
algorithms available today. PolyAnalyst now utilizes Distributed Component
Object Model (DCOM) technology, features ten unique machine learning
algorithms, and furnishes versatile data manipulation, visualization, and
scoring capabilities. An open DCOM architecture makes PolyAnalyst 4.0 easily
extendable, upgradable and customizable, providing the user with an option
to purchase only the necessary algorithms as individual modules. In addition
to clustering, predicting, dependency detecting, and yes/no classifying,
PolyAnalyst 4.0 solves tasks of explicit modeling,  detection of association
rules in transactional data, and classification to multiple categories.

New features of PolyAnalyst 4.0 include:

* New Market Basket Analysis algorithm for processing transactional data.
Groups of products sold together well and the corresponding directed
association rules are identified an order of magnitude faster than by
traditional algorithms.
* New Memory Based Reasoning algorithm based on a combination of Nearest
Neighbor and Genetic Algorithms. The new method is used efficiently for
classification into multiple categories, as well as prediction of numerical
variables.
* Implementation of the DCOM architecture. Now individual PolyAnalyst
algorithms can be easily utilized in the form of ActiveX modules in any
decision support application. New PolyAnalyst machine learning modules can
be easily added and upgraded.
* Support for the analysis of large datasets. The maximum volume of data
accepted by the system has been significantly increased and new mechanisms
for dealing with large datasets have been implemented.
* Redesigned user interface. The project contents are organized in a
Windows-standard tree-like style, while preserving all the best features of
the traditional PolyAnalyst interface.
* Dynamic HTML reports for exploration engines. The new interactive reports
can be customized, saved, printed, or copied in a standard portable format,
and exchanged with external applications
* Mouse-driven Rule Assistant for simple creation of user defined
transformation rules.
* Lift and Gain charts for interpreting the results obtained by machine
learning algorithms are especially valuable for direct marketing tasks.
These features are very useful for measuring the extra profit reaped by a
marketer making decisions based on the knowledge discovered by PolyAnalyst.
* New Snake Chart for convenient visual comparison of different data sets.
* New Chart Designer for the development of custom charts and advanced data
visualization capabilities
* New PA Scheduler enabling batch process data mining in PolyAnalyst. The
user can record a sequence of actions and schedule the created script to be
run by PolyAnalyst at a specified time and on the specified datasets.
* Sampling capabilities, allowing random selection of records from a
dataset.
* Direct data exchange with Oracle Express and IBM Visual Warehouse.

"By further increasing the power of our leading data mining solution with
these features Megaputer has clearly positioned PolyAnalyst 4.0 as the
number one modern business solution for data analysis," says Sergei
Arseniev, CEO of Megaputer Intelligence. "The new PolyAnalyst holds all key
positions in the quality and versatility of the provided machine learning
algorithms, the openness and flexibility of its architecture, and the system
user-friendliness. A winning synergy of these features helped Megaputer
significantly increase its DM market share during the last year."

A number of Fortune 100 companies, like Allstate Insurance, Boeing, and
DuPont, have already switched to PolyAnalyst 4.0. Our customers are very
enthusiastic about the system:
"The unique Find Laws algorithm along with an easy to use interface made
PolyAnalyst the only choice for our environment."
-- James Farkas, Senior Navigation Engineer, The Boeing Company

"Cactus Strategies chose PolyAnalyst because it offered broad analytic
functionality and ease of use beyond any other product."
-- Carl Cozine, Principal, CACTUS Strategies

"The software provides a unique and powerful set of tools for data mining
applications, including promotion response analysis, customer segmentation
and profiling, and cross-selling analysis."
-- Raymond Burke, Chair of BA, Kelley School of Business, Indiana University

=========================================================
PolyAnalyst is a multi-strategy data mining solution utilizing the latest
achievements in automated Knowledge Discovery in Databases. A broad
selection of exploration engines allows the user to predict values of
continuous variables, explicitly model complex phenomena, determine the most
influential independent variables, solve classification and clustering
tasks, and process transactional data. The ability of PolyAnalyst to present
the discovered relations in explicit symbolic form has no world analogs. The
COM-based design, point-and-click GUI, versatile data manipulation,
visualization, and reporting capabilities, minimum of explicit statistics,
and a simple interface to various data storage architectures and external
applications make PolyAnalyst a very easy-to-use system.

Megaputer provides a complete family of innovative solutions for Knowledge
Discovery in Databases, Data Mining, Semantic Text Analysis, and Information
Management. The offered solutions help users make better business decisions
by revealing knowledge hidden in their database or textbase. Megaputer
customers range from Fortune 100 companies, to numerous smaller businesses,
to government offices, and to educational institutions.

Platforms: Microsoft Windows 95/ 98/ NT/ 2000
=========================================================
Contact:
Sergei Ananyan
VP, Marketing
Megaputer Intelligence
s.ananyan@megaputer.com
812-325-3026 tel
812-339-1646 FAX

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KDnuggets : Newsletter : 1999 Issues : 99:21 Contents :

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