http://www.individual.com/frames/story.shtml?story=c1129036.6mp&level3=1714&date=19991130 INTERNETWEEK via NewsEdge Corporation : SAS Institute Inc. is developing data-collection and data-mining software aimed at e-commerce intelligence gathering, the vendor said last week. The products, tentatively named Web Hound and Web Mining, are slated to be available early next year. As companies expand their e-business efforts, they find themselves drowning in data. Business managers need tools to collect, synthesize and analyze that information to build customer profiles, improve the personalization capabilities of their Web sites and boost the effectiveness of future sales and marketing campaigns, said analyst Wayne Eckerson of Boston-based consultancy the Patricia Seybold Group. SAS joins a growing number of vendors, including IBM, Oracle, Broadbase and NetGenesis, racing to develop business intelligence products for e-business. Earlier this month Microsoft introduced its Business Internet Analytics initiative to develop technology for e-commerce business intelligence. Web Hound will include the SAS MDDB server multidimensional database, tools for collecting clickstream data and other Web site information, and reporting facilities for organizing the data and using it to build data marts.
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