KDnuggets : News : 2001 : n20 : item14    (previous | next)

Briefs

KXEN Partners with The Ariane Group
Partnership will Provide Revolutionary Data Modeling Solutions
for Fast, Powerful, and Accurate Analysis

San Francisco, CA - September 24, 2001 - KXEN_, a global analytic
software company that provides powerful, predictive and descriptive
data modeling technology for both data mining professionals and
business decision-makers, today announced it has signed an agreement
with The Ariane Group, a European integration and consulting services
organization, to distribute and implement its groundbreaking data
modeling product � KXEN Analytic Framework.

Ariane Group will employ its specialist data management, data
warehousing, and data mining knowledge in markets such as financial
services, insurance, and pharmaceuticals to offer a complete data
analysis solution.  Organizations will be able to quickly analyze
extremely large and complicated data sets, improve customer
relationships by profiling and predicting behavior, and help customers
interested in Business Intelligence (BI) solutions get the edge on
their competition.

KXEN Analytic Framework employs powerful predictive and descriptive
modeling technology, but can be used directly by customer- and
business-focused staff in their daily work, allowing them to quickly
make informed decisions based on existing data.  Traditional data
modeling solutions require the user to have a high degree of technical
knowledge and trained analysts will generally process and model data
before relaying the results through to marketing, sales, and
customer-facing employees.  KXEN Components allow analysts to
concentrate on other higher level activities.

Unlike competitive products, KXEN Analytic Framework uses a
revolutionary mathematical theory to build accurate data models in
minutes rather than hours or days.  Users can add as many new
attributes as needed to make accurate predictions without slowing the
business cycle and enabling project and customer deadlines to be met.
In addition, the same mathematical theory ensures that the model will
reliably indicate to the user the performance that can be expected
when applied to new data.

Daniel Coon, business development manager at Ariane Group commented:
�Ariane�s implementation and integration of KXEN�s software will help
our customers tackle the ever increasing challenges in the analysis
and extraction of relevant knowledge from increasingly large data
sets.  We see this as the most powerful technology for predictive data
modeling on the market today and a strong complement to other
market-leading BI technologies.�

"The KXEN solution allows businesses to build accurate models quickly
without consuming valuable technical expertise more productively used
elsewhere," continued Coon.  "Our consultants, who specialize in
business intelligence, are fully competent in KXEN�s solutions and we
are eager to propose the KXEN solution to our customers, especially
those with particularly difficult data analysis challenges or those
just looking for that competitive edge."

Ariane Group�s range of services includes: organization and change
management (Balanced Scorecard); systems integration; project
management; and expertise and consulting in the design, development,
and maintenance of IT projects and network development.  Its expertise
has evolved with the changes and developments in the IT sector for
information systems, network systems, and associated services.

Roger Haddad, CEO of KXEN, said: �Ariane Group�s data mining expertise
across a range of our target sectors was a key factor behind this
partnership.  With KXEN Analytic Framework, Ariane Groups�s
consultants can offer their customers a complete data modeling
solution that allows organizations to both anticipate the behavior of
existing customers and accurately identify potential customers.�

About Ariane Group

Ariane Group is a European computer engineering services company
organized in the major linguistic and economic territories: Northern
Belgium/Southern Belgium/Luxembourg/Northern France/Southern France
and Ile de France.  Its business of consultancy, audits, engineering
and system integration is enriched by the setting up of centers of
expertise: Method, Data warehouse, Client/Server, Intranet/Internet
Groupware, Systems/Networks/ Telecoms, ERP, and Advanced Technologies.

About KXEN

KXEN (Knowledge eXtraction ENgines) is a global analytic software
company that provides powerful modeling technology for both data
mining professionals and business decision-makers.  KXEN's patented
technology quickly and easily transforms data into knowledge, enabling
users to make better business decisions.  KXEN partners with systems
integrators and original equipment manufacturers to integrate its
analytic software into their applications.  KXEN offers a
state-of-the-art suite of predictive and descriptive engines based
upon Vapnik's theory of mathematics for scoring, classification,
clustering, and variables contribution.  KXEN is headquartered in San
Francisco, CA, with Research & Development facilities in Paris,
France, and additional offices throughout the U.S. and Europe.  For
more information on KXEN, visit www.kxen.com.

KXEN and the KXEN logo are trademarks of KXEN, Inc. All other
trademarks are the property of their respective owners.

FOR IMMEDIATE RELEASE:

Contact:
Karen Higgins
TMP Worldwide for KXEN
Tel: (610) 251-6880
karen.higgins@tmp.com


KDnuggets : News : 2001 : n20 : item14    (previous | next)

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