KDnuggets : News : 2004 : n23 : item10 < PREVIOUS | NEXT >


From: Cindy Pieramico
Date: 23 Nov 2004
Subject: Rochester, NY: Account Planner at SIGMA Marketing Group

Fluency (written and verbal) in business English REQUIRED.
Sponsorship for immigration purposes not available at this time.

Position Summary:

Work actively with client representatives and team members to design marketing solutions using market and data-based knowledge and insights. Specifically:

  • Define business objectives and translate to project specifications and requirements.
  • Identify new business and project opportunities.
  • Responsible for various aspects of direct marketing campaign management, including strategic assessment, success metrics and pricing, targeting, test design, team coordination, quality control and final analyses.
Preferred Experience:

  • Five or more years' experience in marketing, brand management or business planning.
  • Senior project management background in a team-based work environment.
  • Experience with client-focused quality processes.
  • Experience in database/direct marketing industry, either in an agency or client setting.
  • Analytical background in data mining, database design, data manipulation or programming.

  • Significant experience in creating, evaluating and deploying database marketing solutions.
  • Solid understanding of the analytical and technical aspects of the database marketing business.
  • Strategic business analyst.
  • Talent in both quantitative and qualitative assessment.
  • Accomplished writer and business communicator.
  • Ability to interact with the client.
  • Excellent team skills.
  • Strong problem-solver and conceptual thinker.
  • Must demonstrate high degree of initiative.
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint).
  • Direct experience in the client's industry.
  • Knowledge of SAS or SPSS.
Contact Information:

Please send cover letter and current resume via e-mail to:

Please reference job number 112304 on your cover letter.

KDnuggets : News : 2004 : n23 : item10 < PREVIOUS | NEXT >

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