Briefs

Partnership offers solutions that focus on closing the "front-line" performance gap in retail banking

PITTSBURGH, PA February 11, 2005 ---ASA, a leading provider of predictive analytics and decision enablement solutions, have joined forces with Quest Analytics, LLC to deliver a broader suite of retail banking offerings. Based in Pittsburgh, PA, Quest Analytics brings considerable retail banking expertise in the areas of performance analysis consulting, systems deployment, training, and analytics development services. Combined with ASA’s proven banking software that specializes in increasing sales and improving customer retention, the partnership synthesizes technology with industry and process expertise to create more attractive options for retail banks.

ASA and Quest Analytics offer solutions focusing on:

• Sales opportunity identification and management
• Proactive attrition identification management
• Predictive modeling including cross selling and response
• Branch sales and retention workshops
• Profitability analysis and strategy consulting