Jobs

Job No.: 3312
Line of Business: Marketing/CRM

Job Description:
The Managing Analyst will support the Director of Marketing Analytics in applying basic and advanced analytical solutions to projects as they relate to the prospect and HSN consumer segments.

Responsibilities: Responsibilities include but are not limited to:

• Use basic and advanced statistical methodologies to describe and model consumer behaviors in a dynamic retail or credit card marketing environment.
• Predictive modeling for retention, reactivation, churn, LTV, upsell/cross-sell, etc
• Ability to translate analytical findings into actionable customer strategies which will have a measurable impact on the business.
• Balance the business need with appropriate level of analytical rigor.
• Assist the Director of Marketing Analytics in creating recommendations to internal and external client teams.
• Responsible for ensuring that quality and timeliness of deliverables meet client expectations.
• Any other duties as assigned.

• Minimum of 3+ years experience applying analytic methods such as regression analysis (OLS, Logit), econometrics, time series, correlation, clustering and basic descriptive statistics to predict and explain consumer buying behavior.
• Demonstrated understanding of database marketing and data mining principles.
• Proficient in the use of SQL, SAS - Enterprise Miner, Excel, Power Point.
• Able to work independently and in teams.
• Proven ability to simultaneously manage large, complex projects in combination with smaller ad hoc requests.
• Advanced degree (M.S. or Ph.D.) in statistics, biostatistics, economics, operations research, management science or psychology preferred.