KDnuggets : News : 2008 : n09 : item34 < PREVIOUS | NEXT >

Briefs

Salvation Army CIO uses IT and Data Mining to support nonprofit

Nonprofit doesn't mean low-tech at the Salvation Army.

As the CIO of the Salvation Army's USA Western Territory since 1997, Clarence White is responsible for running IT operations for chapters in 13 western states that are linked together in a cohesive operation to provide social services to millions of needy people.

...

And IT has been a terrific help with that, in using data mining and business intelligence to determine our effectiveness in various areas of our ministries. And you couldn't do that without IT. Only by pruning those areas that are weak and identifying the areas of strength and encouraging those, that's how the organization stays vital. We've got some great applications that do that.

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KDnuggets : News : 2008 : n09 : item34 < PREVIOUS | NEXT >

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