Webcasts

Webinar: Demystifying Behavior Scoring,
September 9, 2008: 11:00 am - 12:30 pm PT, 2 pm - 3:30 pm ET.

Presented by: Lamar Shahbazian, Vice President of Analytic Services at InfoCentricity, Inc.

Webinar Description
Applying analytic techniques to accurately predict customer behavior can offer businesses tremendous advantages and improved results. Behavior scoring can be applied across a wide range of functional areas, from marketing applications such as loyalty and churn/attrition management to credit risk management, collections, and overall business strategy. This webinar will provide an in-depth look at the concept of behavior scoring, how behavior scores are developed, and what considerations are important in this process. The presentation will also leverage InfoCentricity's deep analytic expertise to provide pertinent examples of how behavior scores can be applied successfully in the business environment.

About InfoCentricity
InfoCentricity is an analytic solutions company primarily engaged in credit risk management, collections and marketing analytics. We offer a powerful online analytic platform called Xeno along with expert analytic consulting services and training.

Xeno has seamlessly integrated modules for predictive modeling, strategy trees, segmentation/clustering and exploratory data analysis and reporting. It also provides sophisticated analytic power and a number of unique analytic features with a user friendly interface and an extensive set of graphical displays.

Get More Info and Register for the Sep 9 Webinar.