KDnuggets : News : 2009 : n10 : item17 < PREVIOUS | NEXT >

Jobs

From: EQ
Date: 15 May 2009
Subject: St. Petersburg, FL: Consumer Insights Analyst at HSN

Job description:
The Analyst will work closely with the Sr. Manager, Consumer Insights, to apply basic and advanced research solutions in support of HSN Marketing and Merchandising. This role will be focused on compiling insights from secondary data and the development, fielding, and analysis of surveys to inform strategic plans and tactical initiatives.

Responsibilities:

  • Develop and field primary market research surveys to support HSN corporate, category, and brand level initiatives
  • Work extensively with secondary data sources to provide actionable insights and business trend monitoring to marketing and merchandising colleagues
  • Assist in the creation of reports and presentations that address high-level HSN business issues
  • Use basic statistical analyses to create actionable insights based on data from HSN's customer transaction database
  • Ensure the quality and timeliness of deliverables that meet internal stakeholder expectations
  • Collaborate with other members of the CRM organization to implement process improvements, facilitate knowledge sharing, and educate HSN colleagues on data-driven decision making

Qualifications

Required:

  • BA/BS degree in Marketing, Statistics, Economics, Operations Research, MIS, Engineering, or Social Sciences required.
  • At least 3 years experience, either on agency or client side
  • Strong analytical, communication, and organizational skills
  • Ability to prioritize workload
  • Ability to create clear objectives and develop findings in support of those objectives
  • Proficient skills in Microsoft Word, Excel, and PowerPoint
  • Proven ability to manage large, complex projects
  • Ability to synthesize multiple data sources into actionable insights
Preferred:
  • MS/MBA preferred.
  • Experience with secondary data (e.g. NPD, IRI, ACNielsen)
  • Experience working for a supplier of primary market research, specifically working on quantitative research projects
  • Experience with statistical software (e.g. SAS, SPSS)- not an absolute must
  • 2 years experience with market research supplier
_Contact_:
Apply

or email to

karen.hohman@hsn.net


KDnuggets : News : 2009 : n10 : item17 < PREVIOUS | NEXT >

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