Webcasts

Customer Analytics: Driving Performance through a 360° View

Learn how companies are using customer analytics to get a more complete picture of their customers, and drive revenue and sales efficiency by focusing the right products on the right customers with the most potential. Learn about a Customer Analytics framework that can be applied to your business, see a 360° dashboard, and understand leading practices that may impact your organization.

Register now for our Customer Analytics: Driving Performance through a 360° View web seminar and hear:

• Jonathan Byrnes, Senior Lecturer at MIT and President of Jonathan Byrnes & Co., discuss maximizing customer profitability.
  
• Anil Chitkara, Senior Vice President of Oco Inc., discuss how organizations use customer analytics to identify actions to drive revenue and performance.
  
• Aaron Graber, Senior Manager OnDemand Solutions Engineering, SAP BusinessObjects, review and show examples of customer analytics tools.

When: Wednesday, October 28^th

Duration: 1 hour (includes Q&A)

Who should watch: Senior executives and managers responsible for customers, revenue or customer satisfaction. These include the following areas: Sales, Sales Operations, Customer Relationships, Relationship Management, Customer Analytics, Customer Satisfaction, Marketing Analytics, Business Intelligence, and Decision Support Professionals.