Briefs

In conjunction with Elder Research Inc., the Center will offer leading-edge analytic thinking and implementation.

With this centralized "think-tank," customers can discuss analytic best practices with domain subject matter experts and quickly test or implement innovative models focused on uncovering unique insights for optimizing business operations.

The Business Analytic Innovation Center will combine the strengths of SAS, Teradata and Elder Research (the world's leading analytical consulting firm for data mining and predictive analytics) to help customers across all industries grow revenue, reduce risk and improve operations.

The Center will incorporate unmatched thought leadership with a visionary lab for pilot programs, analytic workshops, and proofs-of-concept for prospective customers across a myriad of industries, including financial services, retail, government, health care and life sciences, and insurance.

The joint offerings that will comprise the Center are expected to yield powerful results. For example, a top global consumer electronics firm used resources from ERI that will become part of the Business Analytics Innovation Center to discover and prevent fraud committed by clients and partners. Within the first year, the firm recovered more than $20 million. They continue to rely on ERI for new analytical programs, rewarding their anti-fraud division's effectiveness with expanded budget, staff and charter.

For more information, visit www.sas.com