Date: Thu, 18 Mar 1999 12:31:42 -0600 From: Thomas D. Lacki tlacki@carlson.com Subject: Minneapolis, MN: Manager, Measurement and Analysis at Carlson Marketing Group Company Carlson Marketing Group (CMG), one of the world's largest relationship marketing companies, serves clients through more than fifty offices in twenty-one countries. Ranked the fifteenth largest agency brand in the world and the largest marketing services agency in the United States by Advertising Age magazine, CMG helps global Fortune 1000 clients improve their sales and profits. We deliver these results by designing and executing marketing strategies that create and strengthen relationships with employees, channel partners, and consumers. Positions As a highly visible member of the Measurement and Analysis Department, you will work together with other world-class professionals to make significant contributions in planning and analyzing our clients' marketing programs. Key accountabilities include the following: o Development of world-class measurement and analysis strategies involving segmentation, predictive modeling, profiling, and optimization o Identification of actionable data-based marketing insights o Authoring measurement and analysis business proposals, and personally driving their sale by presenting these solutions to senior client management o Performing hands-on advanced multivariate data analyses These positions are located in our Minneapolis, Minnesota (USA) headquarters. Qualifications We are selectively hiring individuals who possess the following key qualifications: o Advanced degree with a concentration in statistics, mathematics, or economics o Five or more years of progressive applied experience in quantitative marketing analysis roles, preferably within a consulting or agency environment o Comprehensive familiarity with information technology, including relational database management systems and marketing information systems A high degree of marketing savvy, business acumen, and truly outstanding communication skills are required in addition to demonstrated quantitative and technical excellence. Applications We offer a professional and collaborative environment with competitive compensation and excellent benefits. Send your resume and salary requirements to: Dr. Tom Lacki, Mail Stop 8232B, Carlson Marketing Group, Carlson Parkway, P.O. Box 59159, Minneapolis, MN 55459-8232. E-mail: tlacki@carlson.com. Equal Opportunity Employer
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