KDnuggets : News : 2001 : n15 : item11    (previous | next)

Jobs


From: Gregory Piatetsky-Shapiro
Date: Tue, 17 Jul 2001
Subject: New York City or CT: Director, Customer Analytics at analytical eCRM provider

The company is a leader in analytical eCRM, providing technology and services that optimize marketing investments. Applying customer intelligence to drive business strategy at all customer touch points, they help clients improve campaign effectiveness, lower the cost of acquisition and retain their most profitable customers.

We are looking for an experienced analytics professional to oversee a team of statisticians, as well as provide high level strategic insight and direction for all team client deliverables.

In a nutshell this person will spend about half of their time in a client facing position working on CRM strategy, and the other half on high end analysis.

Position -- Director � Customer Analytics

Primary Duties and Responsibilities:
The Director, Customer Analytics will report to the Group Director, Customer Analytics (who reports to the CEO) and will have a number of important responsibilities, including:

  • Developing and overseeing the development of multivariate statistical models utilized for the analysis of both database and survey data (examples include logistic regression, CHAID, cluster analysis, factor analysis, discriminant analysis, multinomial logic, and conjoint analysis)
  • Developing and overseeing the development and interpretation of testing and measurement strategies for both on-line and off-line marketing campaigns
  • Growing and improving analytic capabilities and working with the Group Director, Customer Analytics and sales staff to sell these capabilities to new and existing clients
  • Managing, growing and training the analyst staff
  • Developing and overseeing budgets and timelines for all team client deliverables
  • Ensuring that all analytic projects are run profitably and team members are fully utilized
  • Working with the other Directors and the Group Director to Coordinate and manage the resources, training, budgets and client deliverables across multiple offices and multiple analytic teams
  • Working with the Group Director and other Directors to develop policies, procedures, and methodologies relevant to the Analytics arena

Qualifications To perform this job successfully:

  • 5+ years experience developing and interpreting multivariate statistical models both in a database environment and a research environment
  • Previous management experience
  • Previous experience in dealing with large databases and datasets
  • Experience in an agency, direct -mail supplier or consulting environment a plus
  • Must have experience with SAS, SPSS or other statistical processing software package
  • Desire to work in a very fast-paced environment
  • Education --Masters Degree in Statistics, Math, Operations Research or other related field (Ph.D. a plus)

Location NYC or CT

Send your resume in confidence to nyct_director_njob.


KDnuggets : News : 2001 : n15 : item11    (previous | next)

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