CoursesFrom: Dori Pyles Date: 26 Nov 2001 Subject: New Web Mining Courses! Web Site Analysis Essentials and Effective Web Mining [San Francisco, Chicago and New York] With the increasing use of the World Wide Web it is vital that you understand your online data to better serve your customers. That's why SAS has developed two new Web mining courses! ******************************* WEB SITE ANALYSIS ESSENTIALS ******************************* This one-day course provides an overview of business models, types of data, and key concepts related to operating a commercial site on the World Wide Web. You learn to classify a Web site with respect to its business model and trace the flow of information from Web browser to Web server and back. For a detailed course online go to http://www.sas.com/service/edu/courses/wsae.html To register online for this course go to www.sas.com/apps/wtraining2/coursedetails.jsp?course_code=wsae&ctry=us *********************************************************************** EFFECTIVE WEB MINING: ATTRACTING AND KEEPING VALUED CYBER CONSUMERS ********************************************************************** This three-day course introduces data mining methodology for solving business problems arising from commercial use of the World Wide Web. The course emphasizes business problems in e-commerce and illustrates the solution of these problems using predictive modeling techniques applied to Web log, transactional, marketing, and operational data. For a detailed course online go to www.sas.com/service/edu/courses/ccweb.html To register online for this course go to www.sas.com/apps/wtraining2/coursedetails.jsp?course_code=ccweb&ctry=us |
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