Jobs
From: Cindy Pieramico
Date: 23 Nov 2004
Subject: Rochester, NY: Account Planner at SIGMA Marketing Group
Fluency (written and verbal) in business English REQUIRED.
Sponsorship for immigration purposes not available at this time.
Position Summary:
Work actively with client representatives and team members to design marketing solutions using market and data-based knowledge and insights. Specifically:
- Define business objectives and translate to project specifications and requirements.
- Identify new business and project opportunities.
- Responsible for various aspects of direct marketing campaign management, including strategic assessment, success metrics and pricing, targeting, test design, team coordination, quality control and final analyses.
Preferred Experience:
- Five or more years' experience in marketing, brand management or business planning.
- Senior project management background in a team-based work environment.
- Experience with client-focused quality processes.
- Experience in database/direct marketing industry, either in an agency or client setting.
- Analytical background in data mining, database design, data manipulation or programming.
Skills:
- Significant experience in creating, evaluating and deploying database marketing solutions.
- Solid understanding of the analytical and technical aspects of the database marketing business.
- Strategic business analyst.
- Talent in both quantitative and qualitative assessment.
- Accomplished writer and business communicator.
- Ability to interact with the client.
- Excellent team skills.
- Strong problem-solver and conceptual thinker.
- Must demonstrate high degree of initiative.
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint).
- Direct experience in the client's industry.
- Knowledge of SAS or SPSS.
Contact Information:
Please send cover letter and current resume via e-mail to:
HR@sigmamarketing.com
Please reference job number 112304 on your cover letter.
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