KDnuggets : News : 2005 : n23 : item30 | PREVIOUS | NEXT |
BriefsHelping Nonprofits Find Hidden GoldBy Bridget Finn, November 28, 2005 Software company Blackbaud is the matchmaker of the nonprofit world. With a suite of data-mining software and services called Blackbaud Analytics, the for-profit firm helps organizations in need of cash find the donors most willing to cough it up. Its sophisticated statistical model sifts through financial data -- everything from donors� stock filings to their charitable and political contributions -- and predicts who is likely to give more. �There�s hidden gold in every database,� says Charlie Cumbaa, VP for products and services at Blackbaud, based in Charleston, S.C. Here is the rest of the story. |
KDnuggets : News : 2005 : n23 : item30 | PREVIOUS | NEXT |
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