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Effect of US Recession on demand for data mining / analytic software and services?


 
  

Poll
The US economy is likely to be in a recession for a while. How do you expect this recession to affect the demand for data mining / analytic software and services in the US and worldwide? [113 votes total]

Significantly reduce demand (13) 12%
Slightly reduce the demand (32) 28%
No significant change (30) 27%
Increase the demand (38) 34%


John Elder, Recession and Demand
Elder Research is, somewhat unexpectedly, experiencing a strong increase in demand for data mining. This is unlike the last recession where companies slashed from their budgets anything not perceived to be needed immediately. I hope it is because it is better understood now that the ROI (return on investment) of data mining actually makes it a great investment even in leaner times!

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