Briefs

New software from Canadian-based Pivotal Corp. is designed to enable
companies to better track and interpret customer behavior patterns --
without getting overly personal. Charles Brees, marketing director at
Pivotal, discusses what Pivotal thinks its Digital Intelligence
software can do for a company's CRM initiative in a
question-and-answer interview with searchCRM Assistant Editor Joda
Glossner.

"We present a digital cookie to visitors that allows us to monitor
their historical visits, but we do not gather any additional personal
information that might be available." says Charles Brees.

See full story at
http://searchcrm.techtarget.com/qna/0,289202,sid11_gci758463,00.html