Briefs

Below are paragraphs on two companies featured in our May 23 news releases on data mining. The Catalina news speaks specifically of Enterprise Miner. The Northern Tool & Equipment news speaks of Marketing Automation, of which data mining is a critical part.

http://www.sas.com/news/preleases/052306/news1.html

• Northern Tool & Equipment, the ultimate source for tools and equipment, has begun implementing SAS(r) Marketing Automation to sharpen its marketing efforts. SAS, the leader in business intelligence, won Northern Tool's confidence by offering the company an integrated marketing solution that will help leverage the massive amounts of customer information contained in its database.

• Catalina Marketing Corp. (NYSE: POS), the global leader in behavior-based marketing solutions, is using SAS to help analyze customer purchase data. Through the use of SAS(r) Enterprise Miner(tm), Catalina will further enhance its business intelligence by assisting retailers and manufacturers to increase customer loyalty and improve response rates in targeted communications programs.