Jobs

ABOUT DIGITAS
Founded in 1980, Digitas -- one of the world�s leading digital marketing and media companies -- is at the forefront of the new digital age. As an independent global network within the Paris-based Publicis Groupe, the world�s fourth largest communications group, Digitas is the first global digital network with offices in the USA, Europe, and Asia. Serving global marketing clients, we create brand experiences in digital and direct channels that engage and excite their customers. Through user-generated content, branded entertainment, digital video production, and social media programs and more we tap into people�s passions and create loyal, motivated relationships. Our people are at the top of their industry -- inspiring innovation, creativity and results. We're artists, analysts, technologists, writers, and producers. We're passionate, creative, thoughtful, and above all, we are committed to our clients, inspired by their customers, excited by change, and fueled by a passion for collaboration and bold invention.

Strategy & Analysis Group
The Digitas Strategy & Analysis Group is responsible for driving strategic thinking and economic insight across multiple client engagements. Specifically, we:

• Discover new paths for growth by uncovering and developing new segments, products, and channels
• Optimize budget and programs through test-and-learn, discipline, innovation and analysis to get the best possible return on the marketing investment
• Lay the Strategy foundation for companies just starting to develop relationship marketing capabilities
• Collaborate with creative, media, marketing and technology to build a robust marketing strategy for the client

• Act as focal point for internal cross-functional teams and liaison to client teams. Develop business within the context of existing client project work
• Contribute to strategy-oriented intellectual capital for clients and the internal Digitas organization. Develop effective relationships with clients and other groups across the agency
• Define scope, recommended approach, and manage execution of strategy and strategic planning projects for clients
• Contribute to formal frameworks and methodologies for approaching major strategic issues, both leveraging existing Digitas intellectual capital and developing innovative concepts
• Provide leadership and direction to assigned staff on all aspects of client deliverables including preparation, management of project budgets and resource allocation
• Serve as an account team partner in aligning marketing productivity with a client�s broader business goals and objectives
• Contribute to the development and presentation of new business proposals to existing and new clients
• Build a team environment amongst account staff and other departments; motivate others
• Participate in hiring of new employees

• 5+ years of business experience in Management Consulting, Marketing, Advertising, or Interactive Consulting
• In-depth knowledge of integrated marketing and CRM disciplines (including primary research, customer segmentation, targeting, direct marketing, customer care)
• 3+ years managing and coordinating multiple strategy projects across internal teams and client relationships
• Degree in marketing, statistics, mathematics, or economics: MBA or advanced degree a plus
• Possession of excellent written, oral communication and presentation skills
• Experience managing and coordinating multiple projects across internal teams
• Proven leadership ability with strong client relationship skills
• Proficient in Excel, Word, PowerPoint with strong SAS or SPSS, and other database packages (e.g., MS Access)
• Extensive experience managing, mentoring and leading a team
• Must be willing to travel up to 50%

EOE

Contact:

or email to pspink@digitas.com