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2007 Data Mining Applications by Industry


 
  
Poll
Industries/fields where you applied data mining in the past 12 months [138 voters]

CRM (36) 26.1%
Banking (33) 23.9%
Direct Marketing/ Fundraising (28) 20.3%
Science (26) 18.8%
Fraud Detection (26) 18.8%
Telecom (21) 15.2%
Credit Scoring (19) 13.8%
Other (18) 13.0%
Biotech/Genomics (16) 11.6%
Web usage mining (14) 10.1%
Retail (14) 10.1%
Medical/ Pharma (13) 9.4%
Insurance (12) 8.7%
Health care/ HR (10) 7.2%
Government/Military (10) 7.2%
Financials/Lending (10) 7.2%
Web content mining/Search (9) 6.5%
Manufacturing (9) 6.5%
e-commerce (8) 5.8%
Entertainment/ Music (6) 4.3%
Social Policy/Survey analysis (5) 3.6%
Security / Anti-terrorism (5) 3.6%
Investment / Stocks (4) 2.9%
Travel/Hospitality (3) 2.2%
Junk email / Anti-spam (3) 2.2%


Here are the results of 2006 KDnuggets Poll on Data Mining Applications - Industries.

The following table shows the number of applications in 2006 vs 2007, sorted by growth in 2007.
Industry/Area2006
Count
2007
Count
Change
Y6 to Y7
Banking 1333200%
Entertainment/ Music 26200%
Science 1226117%
Health care/ HR 510100%
Medical/ Pharma 81363%
Junk email / Anti-spam 2350%
Telecom 142150%
Government/Military 71043%
e-commerce 6833%
Manufacturing 7929%
Direct Marketing/ Fundraising 222827%
Retail 111427%
Other 151820%
Web usage mining 121417%
Fraud Detection 24268%
Insurance 12120%
Security / Anti-terrorism 550%
Biotech/Genomics 1716-6%
Credit Scoring 2119-10%
CRM 4336-16%
Travel/Hospitality 53-40%
Web content mining/Search 159-40%
Investment / Stocks 114-64%


New areas that were added to the poll in 2007:
  • Financials/Lending, 10
  • Social Policy/Survey analysis, 5


Comments
49er, utilities
I do a lot of DM work for power and water utilities. This includes debt recovery, cross-sell models demand forecasting and predictive maintenance applications.

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