Publications

Visit www.oliviagroup.com to subscribe to Data Mining Cookbook - Recipes for Success. Each issue contains tips and techniques for effective data mining and predictive modeling for marketing, risk and CRM.

In each issue ...

1) Organizational Entr�e - A discussion of management issues that are unique to companies with the goal of mastering data mining, database marketing and CRM.

2) Soul Snacks - Tips and techniques for improving communication and innovation, reducing stress and bringing satisfaction and joy to your workplace.

3) Technical Tidbits - Data mining tricks and SAS coding techniques to save time, and reduce errors.