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The IBM SPSS Data Collection
enables you to field a single survey that can reach
your respondents through multiple channels - online, by
phone or in-person - in any language, so that you can quickly
and easily reach the right audience, through the best channel
and with the right questions.
Key product capabilities include support for:
- Modern data entry - work more quickly and accurately, with automated oversight and validation that keep your data clean
- Paper-based surveys - create and format paper questionnaires quickly, then scan your results in a fraction of the time it would take to do so manually
- Face-to-face data collection - with or without an Internet connection, conduct in-person interviews through mobile devices such as a laptop, capture results electronically and manage them centrally
- Online interviewing - easily field surveys that appeal to respondents while delivering greater flexibility and the accelerated benefits of web-based research
The more we use IBM SPSS Data Collection, the better we get at finding how to use it in more sophisticated ways. As that happens, we're able to see how it could be applied in different ways and for other projects."
Rob Ploutz-Snyder