KDnuggets : News : 2001 : n04 : item32    (previous | next)

Briefs

Quaero CRM to leverage DataMentor data cleansing software
Charlotte, N.C. and Tampa Bay (February 13, 2001), -- Quaero, LLC and
DataMentors, Inc. today announced that they have formed a strategic
alliance that will leverage DataMentors' data cleansing capabilities
with Quaero's Customer Relationship Management (CRM) solutions. Quaero
is a leading CRM services provider that offers consulting, design,
development and deployment of multiple-channel customer relationship
management programs.  DataMentors, Inc., is a leading provider of
database marketing products, services and custom programming.

Under the terms of the alliance, Quaero will offer DataMentors'
DMDataFuseTM software leveraging its data cleansing capabilities for
accuracy and validity in building a CRM infrastructure. "DataMentors'
data cleansing technology combined with our extensive marketing
knowledge and deep technical and analytical experience will enable
businesses to quickly deploy best-of-breed solutions that will help
maximize per customer profitability," remarked Naras Eechambadi, CEO
and Founder of Quaero, LLC.

See www.quaero.com

KDnuggets : News : 2001 : n04 : item32    (previous | next)

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