Briefs

SEATTLE--(BUSINESS WIRE)--Feb. 12, 2001

digiMine(SM), Inc., a service provider of business intelligence
solutions, announced today that Nordstrom.com, the catalog and
Internet subsidiary of Nordstrom Inc., has implemented digiMine
Analytic Services.

digiMine Analytic Services helps Nordstrom.com provide its customers
with an enhanced shopping experience tailored to their needs, without
the expense and resources normally associated with building and
maintaining business intelligence infrastructure. With digiMine
Analytic Services, Nordstrom.com is provided with a fully integrated
solution that combines click-stream, product catalog, promotion and
transaction information to provide insight into Web site performance,
content and product consumption, browse-to-buy conversion and
marketing campaign effectiveness.

"digiMine data mining and analytics gives us information to help us
create a more compelling shopping experience for our customers," says
Julie Bornstein, general manager of the Internet for
Nordstrom.com. "digiMine's hosted service model is a great fit for
Nordstrom.com because our core business is providing our customers
with brand name fashion in an online environment that's easy and
convenient to use -- not managing data warehousing and data mining
systems."

See www.digimine.com