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VentureBeat, by Dylan Tweney, June 5, 2012.
Bime, which just launched version 4.0 of its browser-based data mining and data visualization tool, promises to make diving into enormous databases as pleasant as taking a swim in a cool city pool.
Well, almost. You still have to understand a little about database fields and pivot tables, but in a demo I saw yesterday, Bime was remarkably simple - and fast - at turning a database with more than 400 million rows into pretty bar charts, pie charts, and network visualizations. Essentially, it's a more user-friendly front end for whatever gigantic databases you already have, and it's one that marketing managers and sales executives can use, without a lot of handholding from the IT department's database gurus.
The data on the back end can come from Salesforce.com, Google Apps, Google Analytics, and more traditional data repositories, such as MySQL, SQL Server, or Oracle.
Bime 4.0 adds support for Google BigQuery, a web service that lets you do queries against enormous data sets - databases with billions of records, for instance. The company also offers BimeDB, a hosted database that's optimized for analytics, so companies can store their data with Bime as well as using it as the BI front-end.
Bime costs $60 to $240 per user, per month, depending on the options. For more details, check out this page of video demos that show what Bime does.
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