Information Management, December 11, 2012.
Tom Davenport,
International Institute for Analytics
Director of Research and renowned author, led a group presentation and discussion Tuesday of the IIA's eight "2013 Predictions for Analytics." Analytics was propelled in many ways by interest in big data throughout the current year, though Davenport expressed uncertainty over how the two practice areas will play out in the year to come.
IIA faculty member Ravi Kalakota said there are about 316 big data startups since 2011, and he estimated that more than half of those will be acquired, shuttered or merged with other operations by 2013. The hype cycle for this analytic sector will "meet organizational reality," running out of customers or funding, stalling out as they migrate from pilot projects to production and losing ground on their more established competition,
Hot on IIA's list of expectations for 2013 was the expansion of specialized use of analytics. 2013 will be marked by new crossover relationships based on competitive importance of newly aggregated data, according to IIA. For instance, a retailer will approve credit cards to shoppers based on their buying information as well as their credit score, which has been the primary basis for bank approval of those same cards.
... Davenport expects a continued shortage of data scientists to the point that businesses compensate by pooling deeper data projects into small analytic teams. Also, the "mystique" of the data scientist position - with promises of high pay and independent work - will persist even as the lines between its functions and those of other analytics professionals start to blur.
Read more.
Here is the recording of Dec 11, 2012 Webcast: 2013 Predictions in Analytics.
Gregory PS: Here is my snapshot from IIA 2013 Analytics Predictions webcast
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