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Attensity Group Appoints Manya Mayes as Director of Advanced Analytics

15-year veteran of SAS brings advanced analytics expertise to global semantic applications leader


15-year Veteran of SAS Brings Advanced Analytics Expertise to Global Semantic Applications Leader

Manya MayesPALO ALTO, Calif., June 8 /PRNewswire/ -- Attensity™ Group, the leader in business user applications that generate value from unstructured data, today announced the addition of Manya Mayes to the product management and development teams. Adding to Attensity's deep Natural Language Processing (NLP) heritage and its Voice of the Customer analytics capabilities, Mayes will drive expansion of Attensity's offering beyond business intelligence and reporting style analytics to predictive and advanced analytics. She will deepen Attensity's expertise in relating insights from social media and other customer conversations to a company's master data warehouse.

Mayes brings over 15 years of experience in data and text mining at software vendor SAS Institute, and another five using statistical methods to analyze data for healthcare and research projects. She was instrumental in positioning SAS as the "go-to" expert for unstructured data.

"We are thrilled to have Manya join us," said Ian Hersey, chief technology officer of Attensity Group. "Her SAS expertise and customer and product experience will be a great asset to the Attensity team. Her addition will build on Attensity's current analytic capabilities, bringing advanced analytics expertise to the team."

The author of a number of whitepapers on the subject of text mining, Mayes is a frequent speaker at industry conferences on the use of text analytics for early warning. She has a B.S. degree in mathematics and psychology from the University of Waikato, New Zealand.

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