Gartner: Pattern-Based Strategy

Information Management Online, June 27, 2011, Justin Kern

June 27, 2011 - An IT focus solely on big data volumes misses the increasing opportunities from innovation and data strategies, according to a new report from Gartner.

Gartner pegs worldwide information volume growing at a minimum rate of 59 percent per year, according to its new report, "Pattern-Based Strategy: Getting Value from Big Data." That amount of data has led many information managers to put inordinate importance on the amount of data, at the risk of hampering information architecture, creating more silos and compliance risks, and having big data strategies that might require massive reinvestment within two-to-three years, Gartner states.

Report authors Yvonne Genovese and Mark Beyer recommend three main topics for a successful big data initiative: volume, to find how data can be dealt with as storage or analysis issues; variety, for translating and discerning data sources; and velocity, to acknowledge the speed of incoming data and the speed needed to process demand.

Read more.

Here is Gartner Pattern-Based Strategy report (for Gartner subscribers) and a related podcast and Webinar from Genovese.

The depth of the recent recession blindsided most businesses. But there is a way to see things coming - a framework for proactively seeking and acting on the early, "weak" signals that form patterns in the marketplace. Gartner's Pattern-Based Strategy can give you the ability to model the impact of these patterns on your organization, and identify the disciplines and technologies you need to respond effectively.